Manufacturing and Services Sectors Security - MyAssignmenthelp.com

Question: Discuss about the Manufacturing and Services Sectors Security. Answer: Introduction Cloud computing is one of the most used technologies at present days. Using the services with the explanations of predefined service is discussed in the report. However, an organization needs to reap completed advantages from cloud servers, as well as organizational changes. Moreover, the study deals with different types of cloud architecture and selection of architecture suitable for the organizations. Implementing of hybrid cloud approach is discussed in the report along with the steps for migrating to Amazon AWS service. The Cloud computing really has several rages with respect to Infrastructure as a service or Platform as a service (Rittinghouse Ransome, 2016). The actual architectures have the types of cloud coalesced into the basic two types such as dedicated server slices as well as fully abstracted computing resources. Hence, understanding about the process would help to make the proper selection for cloud deployment in SoftArc Engineering. In this aspect, the earliest as well as largest cloud services that include Amazon as well as Rackspace; that are based on the dedicated server slices. In addition, the basic idea nned to give a server that has RAM or CPU, disk as well as network connection like collocated leased dedicated servers (Lian et al. 2014). It has been dominated by web hosting from 10 years ago. These types of clouds are sold as instances of menu of fixed-size since trying to pack the servers optimally. In addition, usually it does not including the solid performance provide guarantees as well as persistence that have no guarantees for having limited control of provider over the servers. In addition, the providers include ENKI and Terremark and iLand using the VMWare as technological basis. The architecture of hardware includes diskless servers along with centralized SAN or NAS. On the other hand, the providers need to sell the instance sizes, which are fully customizable and persistent instances. It offers guarantees of performance and controlling three bins of the resources in SoftArc Engineering. Reasons for using the architecture It is important to have proper reasons for using abstracted resource model I SoftArc Engineering. In order to provide overview of the advantages of cloud, it is difficult to have innovations, which is relentlessly pushing the particular boundaries of underlying technology as well as architecture (Gangwar, Date Ramaswamy, 2015). The virtual machines are generally created with the size needed for diskless servers with storage centralized on SAN. On the other hand, there is fixed and variable size examples are relied on it. The process depends on the architecture and has higher value for having premium hardware as well as software licenses. Moreover, the service is guaranteed with instances and stating the information kept for centralized SAN (Hashem et al. 2015). The scales instances and resizing of the existing ones can be included in the cases and allows the instances to move new hardware in the case of failure. There are several advantages along with limitation of adopted cloud architecture in SoftArc Engineering that can be explained as followed. Cost: It is easier to get approval for operational expenditure than the capital expenditure that is related to the following points. There is no hardware and computing resources that is lingering on the specific balance sheet. In addition, no depreciation and need for the lengthy justification is required for the process. No monthly review of using the system and no requirements to the refractor of computing resources after completion of the project. In addition, cost of the cappuccino in a day and accessing own dedicated server is one of the major procedures involved with it (Oliveira, Thomas Espadanal, 2014). Choice is an advantage that shows that there are no boundaries, and limited by the OPEX budget. Hence, it is important to select effective and suitable software service for the organization. The software service models are as followed. Software as a service (SaaS) Infrastructure as a service (IaaS) Platform as a service (PaaS) Business Process as a service (BPaaS) In addition, Flexibility and elasticity for connecting more customers connecting to the web sites compared to the regular months is advantage for using the service. Speed is one of the key differentiators for SoftArc Engineering that is associated to relate to the market, like differentiators can correlate to the speed of making execution for providing the examples. The virtual resources can adapt easily to the objective of business requirements and rapid expansion of the bandwidth speed as required in SoftArc Engineering. Risks in cloud hybrid strategy Hybrid IT infrastructure is becoming as the biggest trends of present decade and the strategy can include deployments of the hybrid cloud. As per the RightScale 2015 and the State of the Cloud Report, there are 82 percent of the surveyed organizations were running with hybrid cloud strategy as well as Data Center Knowledge stated for adoption of the technologies expected to triple by 2018 (Chou, 2015). The advantages of embracing the hybrid cloud are quite clear. The companies capable to enhance the IT flexibility as well as select solutions fit for specific requirements. Maximizing cost efficiency along with the asset use need to be achieved according to FierceCIO contributor in SoftArc Engineering. Loss of control: The job of CIO in SoftArc Engineering is managing risk within the organization. There are many views that has total control over the each part of technology strategy of SoftArc Engineering is essential. On the other hand, cloud-based tools are used to the software along with the application changes that occurs on side of the provider. The meaning of IT executive is involved in the process (Son et al. 2014). Hence, according to the contributor there is one of the most vital risks of hybrid cloud computing. It is included in the perceived loss of controlling on the part of the CIO as well as members of the executive board. The applications are changed all the time, and the applications are outside the control of the organization is unprepared when sudden software update. Cloud security: The cloud as well as its apparent inherent to the risks as far as the security is concerned. In addition, the market for cloud security tools needs to keep going up by day. It is expected that organization can reach a total value of $8.71 billion by 2019. There are several security challenges for the organizations need to deploy hybrid cloud strategies, according to SoftArc Engineering (Hashizume et al. 2013). It includes risk management and security management as well as poorly constructed of the service-level agreements. Compliance: It is one of the issues that are aforementioned for making security challenge. The Businesses of SoftArc Engineering needs to ensure that all parts of cloud strategy are compliant with regulations of the industry. Recommendations for Security steps and controls It is important to provide recommendation for securing the control for the organization. Adopting the effective and suitable method and following the protocols would be helpful for the organization. Having specific versions of Windows XP that have a built-in remote administration package is called as Remote Desktop Connection. Hence, a free cross-platform alternative offers same type of functionality (Modi et al. 2013). In addition, maximization as well as increased of the market share and achieve the objective have various challenges for dynamic nature of organization. Adoption goes up to the companies that look into implementing the hybrid strategies within IT departments that has number of issues (Fernando, Loke, Rahayu, 2013). These are arising to deal with new technologies, which has hybrid cloud brings It is important to identify the requirements required for remote server administration, resource management as well as SLA management. Internet connection: An Internet connection with TCP/IP or on the Local Area Network that can be remotely administered required for remote server administration (Garrison, Wakefield Kim, 2015). Moreover, for the non-malicious administration and user need to install server software on the host system in SoftArc Engineering in order to be viewed by the users. Connecting: Connecting with the host computer in a window that showing the Desktop of the host appearing needs to have proper control. The client may control the host as the major requirements for the process. Cloud environment: The SaaS provider uses the shared infrastructure as well as several types of the organization involve with the process. A possibility of loss of the existing customers as well as potential for new customers is required for the process. Steps to moving AWS cloud service In order to migrate to SQL database of SoftArc Engineering to Amazon RDS utilizing SQL Azure Migration Wizard, it is important to follow some steps. Step 1: Downloading the SQLAzureMW Tool: It is required to extract the SQLAzureMW.exe file for the service. Using SQL Server Management Studio to connect local SQL server as well as Amazon Web Service RDS instance would be helpful to complete the process. Step 2: Beginning with the Migration: It is required to double click on the SQLAzureMW.exe file (Ga Steenkamp, 2014). The page appearing on the screen as well as requirements to select the Database as an option under analysis is second step. Step 3: Sourcing the Database Tasks: Entering the Source of details of SQL Server Database connection as well as click on the Connect button is the next step. Step 4: Creating Scripts: Creating the scripts for selected SQL server objects are required for the process. Step 5: Destination Database Process: It is required to create a script of the database. Entering into the RDS SQL Server connection credentials as well as connection is the next step. Step 6: Selection of the Target Database: Selecting the target database that likes to migrate. Creating of database earlier and after that creation of new Database option is involved with the process. Step 7: The Grand Finale: Verification of SQL Server Management Studio as well as checking of all migrated date is the final step. Conclusion From the above discussion it can be concluded that the theoretical basis for cloud is found as bins of the resources that comprise compute, storage as well as networking and flexibility in order to allocate amount from each of the bins for creating custom computing environment. The providers implementing the type of cloud "abstract" for resources are generated from underlying hardware. It provides the user according to their needs. It is more technically challenging for the users in SoftArc Engineering that offers better performance as well as flexibility that would be helpful for the organization. References Chou, D. C. (2015). Cloud computing: A value creation model.Computer Standards Interfaces,38, 72-77. Fernando, N., Loke, S. W., Rahayu, W. (2013). Mobile cloud computing: A survey.Future generation computer systems,29(1), 84-106. Gai, K., Steenkamp, A. (2014). A feasibility study of Platform-as-a-Service using cloud computing for a global service organization.Journal of Information System Applied Research,7, 28-42. Gangwar, H., Date, H., Ramaswamy, R. (2015). Understanding determinants of cloud computing adoption using an integrated TAM-TOE model.Journal of Enterprise Information Management,28(1), 107-130. Garrison, G., Wakefield, R. L., Kim, S. (2015). The effects of IT capabilities and delivery model on cloud computing success and firm performance for cloud supported processes and operations.International Journal of Information Management,35(4), 377-393. Hashem, I. A. T., Yaqoob, I., Anuar, N. B., Mokhtar, S., Gani, A., Khan, S. U. (2015). The rise of big data on cloud computing: Review and open research issues.Information Systems,47, 98-115. Hashizume, K., Rosado, D. G., Fernndez-Medina, E., Fernandez, E. B. (2013). An analysis of security issues for cloud computing.Journal of Internet Services and Applications,4(1), 5. Lian, J. W., Yen, D. C., Wang, Y. T. (2014). An exploratory study to understand the critical factors affecting the decision to adopt cloud computing in Taiwan hospital.International Journal of Information Management,34(1), 28-36. Modi, C., Patel, D., Borisaniya, B., Patel, A., Rajarajan, M. (2013). A survey on security issues and solutions at different layers of Cloud computing.The Journal of Supercomputing,63(2), 561-592. Oliveira, T., Thomas, M., Espadanal, M. (2014). Assessing the determinants of cloud computing adoption: An analysis of the manufacturing and services sectors.Information Management,51(5), 497-510. Rittinghouse, J. W., Ransome, J. F. (2016).Cloud computing: implementation, management, and security. CRC press. Son, I., Lee, D., Lee, J. N., Chang, Y. B. (2014). Market perception on cloud computing initiatives in organizations: An extended resource-based view.Information Management,51(6), 653-669.

Customer Concentration Risk Equity Capital â€Myassignmenthelp.Com

Question: Discuss About The Customer Concentration Risk Equity Capital? Answer: Introducation The International Accounting Standards Board is an independent body with a private undertaking that is in charge of development and approval of International Financial Reporting Standards. In the year of 2001 the International Accounting Standards Committee was replaced by the International Accounting Standards Board.The International Accounting Standards Board is the primary body implementingand issuing standards that are generally accepted worldwide and as mentioned in the question is almost accepted globally with a geographical diversity. The International Accounting Standards Board (IASB) had amended a lot of accounting principles so that the preparation of financial statements become proper and they are able to reflect a true and fair view of the financial or liquidity position of the company. With continued effortson the part of International Accounting Standards Board, it started making its own accounting standards named International Financial Reporting Standards (IFRS). The standards of the IFRS are set by a group of experts that constitute of the IASB with enough practical experience to maintain an easy to understand and transparent process while setting the standards. In the due process, the basic points which are taken care of are London office broadcast of the public board meeting, live; publishing the agenda papers mentioning the future actions that might be implemented by the board; outcomes of the board meeting are jotted down and circulated (Giner et al. 2016). While setting the standard the Board is required to maintain certain methods. In every interval of five years a detailed study is made and after consulting about the priorities the project plan is designed. Each project begins with a research to know the issue and its probable situation and decipher the requirement of the standard. Sometimes public comments are also encouraged. As required the Board amends the standard or brings out something new after a full scope research and discussion. Proposals for amendments and new insertions of standards are made public for consultation (Ames 2013). The Board members and the technical staff of IFRS Foundation consult with as many as stakeholders all around the globe to get further evidence. Issuance of standard is not the job actually, but its implementation that matters the most for the Board otherwise the job may be futile. Thus it is very clear from the above descriptions that setting up financial reporting standards is not at all an easy task but the International Accounting Standards Board is in charge of regular monitoring and reviewing the quality of standards implemented. It is also evident from the above study that it is very natural that due to such care taken countries worldwide will be very interested in implementing the financial reporting standards (Christensen et al. 2015). The reason behind the adoption of financial reporting standards is that it results in better decision making by the management of the firm, it provides a clear and better understanding of the financial position of the firm and especially is of use to countries, which make a lot of international investments. Unfortunately the United States is still reluctant to fully adopt IFRS in its financial reporting practices. The main reason is the lack of initiative on the part of the IFRS management team to implement an one in all universal accounting standard that has a strong hold on finance and is worthy enough to match the highly competitive environment of the United States (Barth et al. 2014). Another reason for the reluctance of United States is that any kind of mistake in the recording or any other part of the financial statements will directly pass onto the auditors. Thus it is very useful to implement such a set financial reporting rules that is absolutely free of errors. The IFRS fails to convince the United States that it is worthy enough to maintain this role. The United States gives the reason for reluctance as safeguarding the interests of its investors or stakeholders (Tokar 2016). Whatever may be the issue the IFRS Committee must be more careful in order to develop the standards in such a way so that it has a strong convincing image and can approach the United States for the incorporation of the standards. In the books of Colour Ltd. Journal Entries Dr. Cr. Date Particulars Amount Amount 30/6/2017 Salaries Wages A/c. Dr. $32,000 To, Accrued Salaries Wages A/c. $32,000 Heating Lighting Expenses A/c. Dr. $16,000 To, Accrued Heating Lighting Expenses A/c. $16,000 Insurance A/c. Dr. $20,000 To, Prepaid Insurance A/c. $20,000 Closing Inventory A/c. Dr. 440000 Cost of Goods Sold A/c. Dr. 1460000 To, Opening Inventory A/c. 460000 To, Purchases A/c. 1440000 Interest Expenses A/c. Dr. 30000 To, Interest Payable A/c. 30000 Depreciation Expense A/c. Dr. 85000 To, Accum. Dep.- Plant Machinery A/c. 36000 To, Accum. Dep. - Computers A/c. 20000 To, Accum Dep. - Buildings A/c. 29000 Investment A/c. Dr. 8000 To, Unrealized Gain on Investment A/c. 8000 Income Tax Expenses A/c. Dr. 160000 Deferred Tax Assets A/c. Dr. 19700 To, Current Tax Liability A/c. 179700 Dividend Declared A/c. Dr. 21950 To, Dividend Payable A/c. 21950 In the books of Colour Ltd. Statement of Comprehensive Income for the year ended 30th June, 2017 Particulars Amount Sales Proceeds $2,866,000 Less: Cost of Goods Sold ($1,460,000) GROSS PROFIT $1,406,000 Operating Expenses: Salaries and wages ($352,000) Heating and lighting expenses ($116,000) Audit fees and charges ($40,000) Insurance ($20,000) Depreciation Expense ($85,000) NET OPERATING PROFIT $793,000 Other Non-Operating Expense: Damage due to flooding ($134,000) NET PROFIT before INTEREST TAX $659,000 Interest Expense ($60,000) NET PROFIT before TAX $599,000 Income Tax Expenses ($160,000) NET PROFIT after TAX $439,000 Add: Unrealized Gain on Investment $8,000 NET COMPREHENSIVE INCOME $447,000 In the books of Colour Ltd. Statement of Changes in Equity for the year ended 30th June, 2017 Particulars Share Capital Retained Earnings Accum. Other Comprehensive Income General Reserve TOTAL Balance as on 1st July,2016: $1,000,000 $124,000 $160,000 $1,284,000 Interim Dividend ($32,000) ($32,000) Net Profit after tax $439,000 $439,000 Unrealized Gain on Investment $8,000 $8,000 Final Dividend Declared ($21,950) ($21,950) In the books of Colour Ltd. Balance Sheet as on 30th June,2017 Particulars Amount Current Assets: Cash at bank $304,000 Inventories $440,000 Accounts Receivable $342,000 Provision for Doubtful Debts ($40,000) Short term Investment - due 30th September, 2017 $664,000 Prepaid insurance $60,000 Deferred Tax Assets $19,700 TOTAL CURRENT ASSETS $1,789,700 Non-Current Assets: Investments $168,000 Plant Machinery $360,000 Accumulated Depreciation Plant Machinery ($216,000) Computers $400,000 Accumulated Depreciation - Computers ($140,000) Buildings $580,000 Accumulated Depreciation Buildings ($145,000) TOTAL NON-CURRENT ASSETS $1,007,000 TOTAL ASSETS $2,796,700 Current Liabilities: Accounts Payable $240,000 Accrued Salaries Wages $32,000 Accrued Heating Lightning Expenses $16,000 Interest Payable $30,000 Current Tax Liability $179,700 Dividend Payable $21,950 TOTAL CURRENT LIABILITIES $519,650 Non-Current Liabilities: Bank Loan secured over buildings, due 1st May, 2019 $600,000 TOTAL NON-CURRENT LIABILITIES $600,000 TOTAL LIABILITIES $1,119,650 NET ASSETS $1,677,050 Equity Capital: Share Capital $1,000,000 General Reserve $160,000 Retained Earnings $509,050 Accum. Other Comprehensive Income $8,000 TOTAL EQUITY CAPITAL $1,677,050 The fifteen notes to financial statements are as following: The net comprehensive income of the company is of the value of $447,000. This means that this is the sum of net income and other unrealized gains or losses that have been previously omitted due to some issues. The net operating profit is of the value $793,000, this means that this amount is excluding the costs and tax benefits of debt financing. The total current asset of the firm is $1789700 and the total current liability of the firm is $519650. Therefore the working capital of the firm is $1270050. The net asset of the firm is $1677050 which is alright and indicates that the firm is presently in a good position. The net liabilities of the firm is $ 1119650 which is not very close to the asset amount that again indicates a healthy condition of the firm. The income tax expense is of the value of $160000 that indicates that the firm is a regular payer of tax and does not generally evade it. The total equity capital is of the value of $1677050 that indicates the part to be distributed among the investors or stakeholders. The retained earnings is of the value $509050 and indicates to the revenue amount not to be paid out as dividends. The deferred tax assets is of the value $19700 that means this asset has been used in the balance sheet in order to reduce the taxable income. The general reserve is of the value $16000, this means the firm has enough funds for back up. The final dividend declared is $21950 that is this dividend is declared at the annual general meeting after the recommendation by the Board of Directors. The share capital is of the amount $1000000 this indicates that the company has enough shares invested in the market. The investment of the firm is $168000 deciphering the same that the firm has enough liability in investment. The net profit after tax is $439000 that is the revenue remaining after all the operating expenses and interests and other deductible components are subtracted. The money owned by the firm to its creditors that is accounts payable is high enough to be $240000. References Ames, D., 2013. IFRS adoption and accounting quality: The case of South Africa. Journal of Applied Economics and Business Research, 3(3), pp.154-165. Baos-Caballero, S., Garca-Teruel, P.J. and Martnez-Solano, P., 2014. Working capital management, corporate performance, and financial constraints. Journal of Business Research, 67(3), pp.332-338. Barth, M.E., Landsman, W.R., Young, D. and Zhuang, Z., 2014. Relevance of differences between net income based on IFRS and domestic standards for European firms. Journal of Business Finance Accounting, 41(3-4), pp.297-327. Christensen, H.B., Lee, E., Walker, M. and Zeng, C., 2015. Incentives or standards: What determines accounting quality changes around IFRS adoption?. European Accounting Review, 24(1), pp.31-61. Dhaliwal, D., Judd, J.S., Serfling, M. and Shaikh, S., 2016. Customer concentration risk and the cost of equity capital. Journal of Accounting and Economics, 61(1), pp.23-48. Giner, B., Hellman, N., Jorissen, A., Quagli, A. and Taleb, A., 2016. On the Review of Structure and Effectiveness of the IFRS Foundation: the EAAs Financial Reporting Standards Committees View. Accounting in Europe, 13(2), pp.285-294. odan, S. and Aljinovi? Bara?, Ã… ½., 2017. The Role and Current Status of IFRS in the Completion of National Accounting RulesEvidence from Croatia. Accounting in Europe, pp.1-9. Tokar, M.B., 2016. IFRSten years later: a standard-setters view. Accounting and Business Research, 46(5), pp.572-576.

Essay For Undergraduates: What Should You Write?

Essay For Undergraduates: What Should You Write?College students write the majority of the essays for their colleges. This can be a rewarding and fun way to enhance their academic skills, but it can also be time consuming. There are many essays for undergraduates that do not include many useful ideas.One good way to avoid this is to write an essay that is at least as long as the regular essays that are offered at the executive level. The student will not have to think about the topic as much since it is the same as any other assignment for the course. But even that does not always work well in all cases.An essay for undergraduates should be interesting and compelling enough to keep students reading it through the last few pages. A student should focus on one idea per paragraph. They should not find it difficult to think of a new idea at the end of the essay. They should not need a lot of explanations or research for their ideas, but they should at least be able to bring a fresh persp ective to the essay.Most students would rather have a better understanding of the topic than an explanation for why they disagree with a professor's opinion. A person should be able to be persuasive while not sounding boring. A student should have an interesting opinion and not be afraid to express that. This is a good opportunity for a student to find out what their peers think about the subject.Writing a leadership essay for college students is a project that requires more than a high school writing grade. It is important that a student not only understand the topics but that they also have experience in writing such an essay. This can be difficult for most students. They should be aware that they can usually use a college or university writing course to help them with the task.In addition to their writing skills, college students should be able to communicate well with grammar and spelling errors. These can be a distraction to a reader who has already begun to become bored with t he essay. Reading an essay that looks uninteresting can cause a person to become distracted.A leadership essay for college students should not have a large number of comments or suggestions. If it does, the audience may find the essay too repetitive or boring. So, do not go overboard with the word count, but make sure that there is a point for each paragraph.The essay should be focused and simple enough for the student to follow along with. They should have some short paragraphs that do not use too many words or even too many sentences. An essay for undergraduates should be easy to read and easy to follow.

11 Body Language Mistakes Youre Making in Your Interview

11 Body Language Mistakes Youre Making in Your Interview We’re all nervous going into job interviews. And a lot of times nervousness has a funny way of creeping into our body language in ways we don’t intend. Trouble is, interviewers aren’t nervous, so every body language faux pas is that much more glaring to them. Here are 11  body language mistakes  to watch out for when prepping for your interview.1. Lip bitingAn anxious habit that can be read as a sign of deceit or even as a sexual advance. Avoid!2. Rapid Head MovementThis is straight out of the established list of things to watch out for in liars. Try to keep your head still when being asked a question, and not move it immediately after.3. Mouth CoveringThis can convey your reluctance to answer the question. Try not to cover your mouth unless you sneeze or cough, at least while you’re in the hot seat.4. StiffnessAt the same time, try to avoid being too still. You’ll look a bit awkward, forced, or even as though you’re trying to overcompens ate for your dishonesty with your stillness. Act natural!5. PointingWe all gesture. And that’s fine- natural even. But pointing, especially directly or aggressively, is often considered rude or deflective.6. Covering UpIf you tend to cover vulnerable or sensitive body parts when you’re nervous, this is a habit to watch out for. Even if it’s natural to feel vulnerable, you should try not to show it too clearly. You don’t want to be perceived as having anything to hide.7. Unbalanced Eye ContactIt’s crucial to maintain an appropriate level of eye contact- not too much (weird) and not too little (untrustworthy/shady). Try to strike a natural balance and avoid extremes in either direction.8. MicroexpressionsIf you’re prone to these split second faces or minute little eye rolls, best to try and keep them in check, lest your interviewer notice and get the wrong idea.9. Fake SmilesBetter not to smile big and pretty if you can’t do it without appearing phony. If you can’t make your whole face look happy, not just your smile, then people will notice and assume you’re full of it. Be as genuine and positive as possible.10. Physical BarriersDon’t place physical blockades between you and your interviewer- i.e. your purse, a menu, your phone, your coat. Remain open. If you don’t, your interviewer might assume you’re trying to keep your distance for whatever reason.11. Shallow BreathsTry to keep your breathing calm and even. Heavy, shallow breaths are often credited as a typical behavior of liars. Don’t get lumped into that category just because of nerves!

Internet Marketing World Wide Web as a pull Medium for Marketing rather than a Push Medium

Internet marketing involves sellers who persuade customers to purchase their goods and services through the World Wide Web. This persuasion is done by displaying media stuffing that include search engines, banner advertisements and electronic mail marketing. Customers need to be pulled rather than be pushed.Advertising We will write a custom essay sample on Internet Marketing: World Wide Web as a pull Medium for Marketing rather than a Push Medium specifically for you for only $16.05 $11/page Learn More Conventional media such as radio, magazines, and television tend to push advertisements to customers without any form of interactivity. On the other hand, the World Wide Web provides users with opportunity to select the site they would like to visit. In this sense, companies have embraced the internet as a marketing tool. Internet marketing has been adopted by many organizations due to its efficiency in delivering message to intended customers within the shortest time possible. Advancement in technology that has been witnessed in the recent past has drawn many people to the use of internet not only for communicating but also to do business. The emergence of software that help in detecting the physical location of an internet user has enabled dealers to narrow their intended customers in order to increase chances of reaching them.[1] This is because advertising at random may not convey the message to people who need specific services and items. Sellers are able to specify their intended customers depending on their sex, age, state and other categories where necessary. It is perceived that customer requirements vary depending on their gender, age and location. First and foremost males and females have different interests thus internet sellers should watch what they intend to introduce to both sexes because they may not match. Females usually refer to the internet for learning purposes whereas males use the internet to mingle with thei r pals and also for leisure purposes such as downloading movies and music. This information is useful to internet sellers because it helps them identify the most convenient web spots for their advertisement that is mostly preferred by people of a particular sex. Business on the internet follows a particular trend based on friendship which then is extended to doing business. It is advisable to establish friendships on the internet because the very same friends will turn in to be regular customers. This can be done by driving conversations through social media sites such as Facebook and Twitter, thus giving customers the opportunity to such for specific products and consequently pull them to a company’s products.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Sellers should not insist so much on selling their services and commodities in their first encounter with a potential customer. They should seek to familiarize themselves with their newly acquired friends and should not drop the issue of doing business until the time is ripe for them to do so.[2] Internet sellers should keep in touch with these friends regularly and as time moves by they can introduce them to their services and items because by now the said friend has developed a sense of trust and confidence towards them due to the regular mingling between the two concerned parties. Thus it is important for internet marketers to withhold their interest. For instance if an internet business executive sends an email with details about his or her business prospects to a new friend without the consent of the intended recipient it might result in termination of friendship because the recipient might feel he or she is being monitored. For friendship to be fruitful it has to be well taken care of hence sellers should listen to their potential customers to know their interests which can be used to determine what p roducts might best suit them. The internet presents many advantages that can be experienced by advertisers which are non existent to people who advertise their products and services offline. Organizations and individuals are considering sensitizing their potential customers about their products and services through the internet because it is cheaper in the long run. This is owing to the fact that advertisements can be rephrased as opposed to offline which require advertisers to design a new presentation from the scratch if the current one is not satisfactory. This means that the advertiser has to pay more money for the amendments to be applied because offline advertisements are very laborious in designing them. Marketers should design an Internet marketing strategy that can be able to drive web sites that sell.[3] In internet advertising if the owner of a given advert wishes to add more contents or erase some information contained in an advert corrections are done swiftly at the cli ck of a button because its only a matter of typing or deleting text.Advertising We will write a custom essay sample on Internet Marketing: World Wide Web as a pull Medium for Marketing rather than a Push Medium specifically for you for only $16.05 $11/page Learn More In the World Wide Web, the advertisers can monitor the progress of their advert by looking at the number of people who have actually responded to their advert. It is possible to identify respondents of a given advert and the exact time that they did so. In traditional advertising, monitoring consumers’ response is very demanding because it relies on calls that are made on inquiries pertaining a given product or service. The Internet provides many vectors that are reliable in conveying advertiser’s message as opposed to offline advertisement which is limited to television, radio, newspapers and magazines. These vectors include blogs, audio, social networks, emails, videos and j ournals. These vectors allow potential customers to give their opinions and make inquiries instantly which can help an advertiser to understand the needs of his or her customers.[4] Securing a possible sale is very fast online because the process of buying and selling is computerized hence there are no papers involved. Social websites provides a pool of potential customers thus advertisers should consider exhibiting their products and services in these sites. The sites include Facebook, twitter, Youtube and MySpace which are very popular among people of all ages. Politicians such as Barrack Obama has proved the effectiveness of advertising using these social websites and since his success story, other people are following his foot steps. Joining social sites does not guarantee that sales will increase within two days therefore once one has become a member of a social site he or she has to stick around for his efforts to be realized. Being on and off the social site means one is not entirely concerned with pulling potential customers. One of the major requirements in internet marketing is to have a web portal that attracts the attention of users. This means that even if a website is featured as a sponsored link it will be very appealing to customers. It is certain the growth of a web portal can be enhanced by promoting search engine marketing and paid per click.[5] PPC involves paying internet users who respond to ones activities online. If an individual or an organization can not socialize on the internet it is better to hire somebody who can establish friendship with the customers on behalf of the individual or the organization. A business portal on the internet should be much customized to meet the various demands of customers.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This means that a business web site should provide customers with several options when they want to purchase items listed on the web page. For instance, there should be several modes of payment because customers have different tastes and whereas one mode of payment may be convenient to a particular shopper it might inconvenience another customer at the same time. Research has indicated that customers may be willing to purchase an item listed on the website but then they may be discouraged by the available modes of payment because they don’t apply in their geographical location.[6] Currently there are several major modes of payment, which include bank wire transfer and paypal among many others. Most people prefer to pay the purchase of services and items through bank wire transfer because it’s very first hence more reliable. The layout of the website should reflect the personality of the person or the organization that owns. People judge a website not by its attractiven ess but the contents that are presented. People prefer to shop from virtual shops that are known hence it is good to list testimonials from previous customers. If the testimonials are from public figures such as prominent musicians the better it is for the advertiser. People trust websites that have a valid telephone number of the owner because they know incase something goes wrong there is someone to attend to their problem. The telephone contacts should be complimented by physical addresses. By limiting contact details available on the internet the advertiser implies that he or she does not care what happens after a sale has been closed hence customers tend to ignore such sites. In essence, through internet marketing, companies have been able to pull customers towards their products and services; with a lot of finances placed on internet strategies.[7] Great products, reliable web site, and strong marketing strategy are the major components of successful internet marketing strateg y. Bibliography Feng L., What is e-business?: how the internet transforms organizations, Wiley-Blackwell, New Jersey, 2006. Laudon, K. C. J. P. Laudon, Management information Systems: Managing the Digital Firm, 9th Ed, Pearson Prentice Hall, Upper Saddle River, NJ, 2006. Lowery, S., Internet Marketing Strategies – Three Step Formula, Web-Source, 2010. Web. Lee, O., Internet Marketing Research: theory and practice, Idea Group Publishing, Hershey, 2001. Premier Global Marketing, Internet Marketing Statistics and Facts, 2009. Web. Reyner, A., Put the E-mphasis on Local Internet Marketing and reach first page on Google, PRLog, 2010. Web. Wendy, C., Value creation from e-business models, Butterworth-Heinemann, Oxford, 2004. Footnotes A. Reyner, Put the E-mphasis on Local Internet Marketing and reach first page on Google, PRLog, 2010. L. Feng, What is e-business?: how the internet transforms organizations, Wiley-Blackwell, New Jersey, 2006 , p.47 S. Lowery, Internet Marketing Str ategies – Three Step Formula, Web-Source, 2010. K. C. Laudon J. P. Laudon, Management information Systems: Managing the Digital Firm, 9th Ed, Pearson Prentice Hall, Upper Saddle River, NJ, 2006, p.35. O. Lee, Internet Marketing Research: theory and practice, Idea Group Publishing, Hershey, 2001, p.165. Wendy, C., Value creation from e-business models, Butterworth-Heinemann, Oxford, 2004, p. 218. Premier Global Marketing, Internet Marketing Statistics and Facts, 2009. This essay on Internet Marketing: World Wide Web as a pull Medium for Marketing rather than a Push Medium was written and submitted by user Nyla Z. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

The Highs And Lows Of A True Greek Hero Essays - Odyssey

The Highs And Lows Of A True Greek Hero Essays - Odyssey The Highs And Lows Of A True Greek Hero The Highs and Lows of a True Greek Hero Heroes are almost perfect people. Odysseus was a great Greek Hero. Just like all of us though, he had exceptional abilities and faults. You notice many examples throughout the Odyssey that which was authored by Homer. The traits you notice are his tall tales, and his extravagant curiosity. Also, he is very attractive, extremely clever, and like most heroes has great ability. Odysseus had few negative qualities. He told many tall tales throughout the Odyssey. Telling tall tales wasnt a good habit, but put for a good cause because the Goddess Athena requested him too. Being one with following the Gods, he abided by her rules and told a lie to the swineherd Eumaeus, and told him that he was from out of town and lied about his name as well. He fooled Eumaeus quite easily but didnt realize how hurt people were getting by Odysseus his absence. Other than the tall tale telling, Odysseus was also very curious. When they reached the island of the Cyclopes, the curious Odysseus let his curiosity go to work. He noticed the big cave of Polyphemus and believed they might be nice and humble towards strangers, but he was wrong! He entered the cave out of curiosity of the people, and ran into Polyphemus, the giant Cyclops. His curiosity caused the life of some of his men. On the other hand, Odysseus had many good qualities though to go along with the negative ones. He had looks, strength, and extreme ability. Odysseus proved very clever while at the isle of the Cyclopes. After his curiosity killed some men of his, he desired to escape. He cleverly decided to get Polyphemus drunk on wine, and to blind his one and only eye! This scheme worked, but now they had to escape! He came up with the idea to strap him and his companions to strap themselves to the bottom of Polyphemus sheep. In the morning, Polyphemus counted his sheep and guarded the cave well so they could not escape, but with them under the sheep, Polyphemus was helpless! This clever scheme worked and they set off for the isle of Aeolus. Odysseus had many women lusting for him. After all, heroes are almost always handsome. One of the first women to fall for him was Circe. Circe was a goddess of the wind. She took him hostage on her island, but his single-mindedness and the messenger God Hermes helped him survive. Also, the goddess Calypso fell for this hero. She kept him captive on her island for 8 years hoping he would love her, but he never did. Odysseus captors must have proven him attractive if they thought they loved him. Another of Odysseus positive traits was his great strength. In many situations he proved this ability. While floating from Calypsos island, he came to the Land of the Phaeacians. While right outside the rocks to this island, he treaded water for a whole day non-stop until he found a safer passage into this land. Also, Odysseus showed great strength near the end of this story, when he helped slay 108 suitors. One hundred eight suitors had moved into Odysseus palace and tried to win his spouse. This angered Odysseus to a point where he killed viciously for his land of Ithaca. Though it is bad to kill, it is even harder to kill 108 grown men. Through Odysseus long journey home we saw all of his traits come out. Traits both good and bad, more good than bad. This journey remained long because of his love for someone, which is one of the best characteristics to have. Bibliography Homer, The Odyssey; Adapted Classic New Jersey ; Globe Book Company, 1992

Biography of Marie Curie (Physicist) essays

Biography of Marie Curie (Physicist) essays As one of historys most admirable women, Marie Curie took every challenge she encountered with poise and conquered it with vigor. She was quoted, Nothing in life is to be feared. It is only to be understood (qtd. in Glance). She, undoubtedly, followed that until her death in 1934. Suffering more hardships than the average person, Marie was still able to accomplish more than a lifetime of successes. Throughout her journey, Marie had several distinct phases: her strenuous and impressionable path into adulthood; her life as a mother, wife, and physicist; and the lasting impact of her discoveries on todays physical society. The single biggest advantage Marie had as a child was that she grew up in a family of teachers, and education was not hidden from her because she was a female, as was custom in the late 1800s. Her father, Wladyslaw Sklodowska, made it clear that only the very best was just good enough. Its possible that he had the greatest impact on Marie, teaching his children to be curious (Poynter 11). By the age of eleven, Marie had already experienced the tragic losses of her mother and sister. Her strong family ties forced her to take on extra responsibilities, therefore, lessoning her time for study. To make matters worse, during her grade school years, Poland was under Russian control, so Marie was forced to learn in Russian, instead of Polish. As if the language barrier wasnt a big enough challenge, Polish students were discriminated against by the Russian teachers. However, she graduated at the age of 16, ranking number one in her class of over a hundred (Glance). It was not until Marie was twenty-four that she could attend the university of her dreams, the Sorbonne. Once her sister had graduated from medical school and was married, Marie had the opportunity to move to Paris and devote herself to studying at the Sorbonne. But still, life w...